Job Description

Job Description

Job Description

3700 Galley Rd. Colorado Springs, CO 80909

Life Network exists to cultivate a community that values life through the love of Christ

MARKETING MANAGER

Life Network, named a 2024 Best Christian Workplace and the Gazette's 2023 "Best of the Springs" Non-Profit, is hiring a Marketing Manager. We're looking for a detail-oriented, communications expert with a passion for supporting life in our community. The Marketing Manager reports to the Marketing and Communications Director and is responsible for managing projects related to Life Network's ministry outreaches. This role creates awareness and engagement with the Colorado Springs Pregnancy Center, the Parenting Program, Bridges of Hope, and the Life Network Family Thrift Stores.

This role also supports the Director with donor engagement through events, social media, and direct marketing. This role interfaces directly with pregnancy center clients in order to hear their stories, collect photos, and help communicate stories of impact to Life Network's supporters. This person will have the ability to think strategically and then execute with excellence. We are seeking a highly detailed and creative individual who can multi-task and work confidently and independently. At least three years of management experience is required. Strong interpersonal skills are critical due to contacts with staff, vendors, and ministry partners. Having experience in graphic design, web design, and/or videography is a plus.

RESPONSIBILITIES

Communications Strategy & Execution

• Develops and implements strategies to advance and improve existing communication strategies and channel effectiveness for ministry outreaches.
• Meets with program directors to determine how to best reach and communicate with their target audience.
• Manages departmental marketing projects, including but not limited to, brochures for the pregnancy center or parenting program, and Thrift Store signs/banners or ministry-branded merchandise.
• Interfaces with graphic designers for creation of the deliverables as well as sending the items to printers/vendors.

Digital Marketing

• Oversees contractors and staff responsible for reaching pregnancy center patients and clients, with an emphasis on digital approaches such as online ads, geo-targeting, SEO, social media, and other proactive tools for cultivating client engagement
• Performs basic maintenance and oversees external agency support to maintain, update, grow the impact of organization's websites and pages, including:
  • The Colorado Springs Pregnancy Center
  • Life Network Family Thrift Store
  • Parenting Program
• Manages social media channels for:
  • The Colorado Springs Pregnancy Center
  • Life Network Family Thrift Store
• Uses analytics of websites, emails, and social sites to refine and improve impact across its digital assets

Managerial Responsibilities

• Supervises external contractors who perform marketing services
• Manages and maintains project calendars and tasks
• Works within department budgets and helps support larger organizational goals
• Performs other duties as assigned

Writing, Editing and Storytelling

• Gather and track story leads from the clients and patients of the pregnancy center. Provide writing/editing support for the Marketing and Communications team as requested.
• Schedule and attend client photoshoots
• Coordinate with the COO and contracted videographers to collect video stories from clients (e.g., Gala video)

Graphic Design

• Responsible for strategic brand management for the Pregnancy Center and the ministry's outreaches
• Collaborates with graphic designers, external agencies, and other contract support to develop on-brand marketing assets and materials

Events

• Supports the communications of donor ministry events
• Attends all major Life Network events as well as other team-executed functions

EXPERIENCE

• Bachelor's degree in Marketing/Communications, preferred
• At least 5-to-7 years of professional marketing experience with evidence of increasing responsibility and demonstrated results at lead generation/growth
• A minimum of three years of management experience, involving supervision of direct reports and/or directing teams to achieve results
• Proven experience in strategic planning and leadership
• Experience with website maintenance/design and social media management

QUALIFICATIONS

• Strong advocate for sanctity of life issues
• Possesses Christian testimony with evidence of Christian maturity in personal and professional life
• Active commitment in a local church
• A passion for the ministry accomplished through Life Network and a heart for reaching the lost with the Gospel
• Strong leadership experience and skills and the ability to show initiative in assigning and completing tasks
• Excellent attention to detail
• Ability to work collaboratively across departments and with other team members to meet deadlines, manage details, and maintain high quality standards
• Exceptional interpersonal, organizational and communication skills, both oral and written, with a high degree of professionalism and maturity
• Thorough understanding and demonstrated ability to maximize digital tools - and an ability to manage web pages in WordPress
• Strong computer skills in a variety of software including Office, fundraising and design applications
• Demonstrates qualities of initiative, organization, teamwork, and goal-orientation
• Ability and willingness to be flexible and adaptable in unpredictable situations
• Ability to manage multiple tasks and priorities
• Ability to do, or learn, basic video editing for digital use and/or graphic design (e.g., Canva) a plus
• Willingness to work primarily in an office environment with occasional remote work

CLASSIFICATION

Full-time, non-exempt position. Pay range: $22 - $26.50 per hour. Reports to Marketing & Communications Director. Primarily in-office role with flexibility for occasional remote work.

This position is eligible for medical, dental and vision benefits, life insurance, retirement plan match, paid time off and holiday pay.

Job Tags

Hourly pay, Holiday work, Full time, Contract work, Temporary work, For contractors, Local area, Remote job, Flexible hours,

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